Marketing

When I started Stadia Studio years ago, I felt that we needed to have a fax line. However, we were (and still are) using Vonage for VoIP (Voice over IP) telephone service, and try as they might, most fax machines just won't work over VoIP. That's when I stumbled on eFax.

Once your Twitter account has been up and running for a while, you'll start to accumulate quite a few accounts that you're following. It quickly becomes unmanageable to simply look at your timeline to see interesting tweets.

Every business should be using online classified ads to promote their business and website. Ads can be used to talk about specific products or services and drive traffic and interested buyers to your site.

For many businesses, the Christmas Season includes office parties, holiday dinners, corporate Christmas cards and decorations. It also can mean increased sales and opportunities for reaching out to customers in unique ways.

Imagine that you're in a client meeting and have all of your files and client notes accessible through your phone for easy reference.

Imagine that, while at that meeting, you make a change to a note or add some additional information, and that change is automatically reflected on your laptop back at the office.

This is just a tiny bit of what you can do with Evernote (http://www.evernote.com).

If you're trying to publish a blog post or article or press release on a day in which there is substantial online activity, it is easy to get drowned out. Cyber Monday, for instance, is a perfect example. Many people are online doing their shopping and researching products. It's a great opportunity for small businesses to get themselves in front of new customers and promote their products or services. However, businesses face immense competition from other businesses and marketing efforts, as well as larger than normal online activity from other bloggers and writers. How do you get your message heard among all the other noise and distractions?

There are many social networks that businesses need to have a presence on, including Facebook, Twitter, LinkedIn and now Google+. Some will allow businesses to claim a "unique URL" that is short and personal, like, http://facebook.com/stadiastudio.

In no particular order, here are over one hundred tips and recommendations to help you with your blog and blogging habits. These have been assembled from a variety of sources and may not represent anything new, but rather a great compilation for both new and experienced bloggers.

LinkedIn has announced that now businesses who have a Company on LinkedIn can post status updates.

"I saw the message calendar. I'm having some difficulty navigating the color-coding." President Bartlet, The West Wing

Message Calenders have been in use in political campaigns for a long time. They help to make sure that the topics the candidate is speaking on match the advertisements that are running, events being scheduled, and any other campaign activities. Businesses should use a Social Media Message Calendar to ensure that their online message and branding remain consistent, scheduled and present on all platforms. Such a methodology will give your business a strategy for success.