Should I pay for Followers?

One of the interesting businesses that has evolved around Facebook and Twitter is the ability to actually pay for Friends and Followers and Likes. There are aspects to this concept that every business owner should be aware of.

First, be aware that many accounts used in such campaigns are not real. It is easy to create fake Facebook and Twitter accounts and even automatically post random messages to give them the appearance that they're real and active. They aren't, and so their following you provides no benefit whatsoever.

Second, it is not uncommon for these acounts to Like or Follow you, only to unlike or unfollow you some time later.

Third, the entire point of social media is supposed to be interaction and engagement with your friends and followers. If you're paying for Followers, you aren't going to achieve any level of interaction with them. The simple number of followers that you have does not matter to anyone but you.

However, from a marketing standpoint, there is a certain benefit to instantly adding hundreds, perhaps thousands, of potential customers who might hear your social messages. If you purchase Followers with all of the above in mind, and understand that you will gradually lose many that you purchased, and that many aren't real to begin with, then it may still make sense in some instances. It's possible that some of these followers may gain interest in your message or share your messages with their own followers and start to interact with you.

For businesses interested in exploring this avenue, we recommend starting with Twiends, a service that you can use for free. With Twiends, you simply follow others and earn credits (seeds) that are used when other users follow you. Click here for more information. Feel free to reach out to us for additional help or advice.