Social Media

Once your Twitter account has been up and running for a while, you'll start to accumulate quite a few accounts that you're following. It quickly becomes unmanageable to simply look at your timeline to see interesting tweets.

Like most other social networks, Twitter is rolling a series of updates designed to provide a better interface, as well as enhanced functionality.

One of the techniques that many businesses will use to create content is to "curate" it. This is when you provide your readers with an assortment of links to other sites or resources, typically with your own opinions or observations inserted.

StumbleUpon, the social bookmarking site, has released an entirely new interface. It includes not only a new look, but also new features and streamlined functionality.

YouTube recently made some significant changes to both layout and functionality, as part of Google's overall facelift activities this year for all their products. The following video from YouTube reviews these recent changes and and details how the experience of your channel subscribers will be even better than before.

For many businesses, the Christmas Season includes office parties, holiday dinners, corporate Christmas cards and decorations. It also can mean increased sales and opportunities for reaching out to customers in unique ways.

If you're trying to publish a blog post or article or press release on a day in which there is substantial online activity, it is easy to get drowned out. Cyber Monday, for instance, is a perfect example. Many people are online doing their shopping and researching products. It's a great opportunity for small businesses to get themselves in front of new customers and promote their products or services. However, businesses face immense competition from other businesses and marketing efforts, as well as larger than normal online activity from other bloggers and writers. How do you get your message heard among all the other noise and distractions?

We're often asked by our business clients which social network should they use. Certainly, most businesses should have a presence on almost all social media platforms in order to reach the broadest possible audience, but surely one is better than others for business, right? We'll review the top networks and how they can be used for business and perhaps we'll find an answer to that question.

There are many social networks that businesses need to have a presence on, including Facebook, Twitter, LinkedIn and now Google+. Some will allow businesses to claim a "unique URL" that is short and personal, like, http://facebook.com/stadiastudio.

The wait is over! Google+ released today their official business page capability. Now businesses and brands can create their own profiles on Google+ and begin using the social networking platform to promote themselves, attract followers, and engage with fans.